Textiles · Identity · Labels · Packaging · Catalogue

Doku

The last thread belongs to you.

Doku makes woven and printed garment labels. Its identity starts with the loom: one thread passes over, the next under. That rule draws the stepped wordmark, opens its counters and sets the rhythm of the catalogue. The same signature moves from a neck label to the maker’s sample book, dispatch box and material choices online.

Studio concept

Doku woven wordmark on a pink label with visible thread texture

Scope

  • Art direction and drawn wordmark
  • Woven label and printed tag range
  • Sample book and production paperwork
  • Packaging and social editorial
  • Responsive material catalogue design
The over-under rule beside a working label loom
Drawn DOKU wordmark and proposed small-size D specimens
Macro label and garment label at different scales
Familjen Grotesk, Inconsolata and yarn colours
Plain, twill and basket repeat structures
Woven Doku neck label sewn into a petrol garment
Printed swing tags with thread ties and readable master artwork
Physical textile sample binder with label range
Maker dispatch packaging, specification sheet and six social pieces
Material catalogue on laptop and phone with enlarged responsive layouts
Doku closing wordmark and Minimolo Studio credits

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